You may be asking, “What took so long?” If so, you’re in good company. Hyundai’s asking that question, too, quite visibly, in fact. The company wants you to know it’s not that it’s late joining the eco-friendly race. Rather, Hyundai’s been sitting back, watching the other car manufacturers produce hybrid vehicles that are, yes, more efficient but, according to Hyundai, lacking in other areas. So, Hyundai watched and waited, gathered information, formulated a plan. Only when the company could create the product it wanted to see on the road did it put that vision into production.
The company’s goal was to disprove three commonly held perceptions:
– Hybrids are weird looking.
– Hybrids are too small.
– Hybrids have no guts.
The result is the 2011 Hyundai Sonata Hybrid, a 4-door sedan that looks nothing like the hybrids we’re used to.
It was worth the wait.